PERSONALITY IMPULSIVITY, SELF-REGULATION AND IMPULSIVE BUYING IN YOUNG ADULTS

Author: Sidra Zahid

Supervisor: Saima Dawood PhD

Degree: BS

Year: 2013-2017

University: Centre for Clinical Psychology, Punjab University, Lahore, Pakistan

Abstract

The present aimed to find out the relationship between Personality
Impulsivity, Self-Regulation and Impulsive Buying in Young
Adults. It was also hypothesized that there would be a relationship
between personality impulsiveness, impulsive buying and selfregulation. Moreover, it was also hypothesized that personality impulsiveness and self-regulations would be the predictors of
impulsive buying. Through purposive sampling technique, a
sample of 300 participants (M= 23, SD= 2.8) was recruited from
different shopping malls of Lahore. To measure the study
variables Barrett Impulsiveness Scale (Barrett, 1995), Short SelfRegulation Questionnaire (Carey & Neal, 2004) and Impulsive Buying Tendency Scale (Verplanken, 2001) was administered
after taking the permissions from the authors. Pearson Product
Moment Correlation showed that there is a significant negative
correlation between self-regulation and personality impulsiveness.
Moreover, regression analysis revealed that personality
impulsiveness, self-regulation are predictors of impulsive buying
that could be used at preventive level for adults in order to face
any difficulty regarding finance.

Keywords: Impulsivity, Self-Regulation, Impulsive Buying, Young Adults.

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